Four tiers. One platform. Replaces eight tools.
Pricing tied to GMV bracket and AI usage tier - not to user seat count. Annual billing saves 15%. Enterprise and Agency are demo-led. Starter and Pro include a 14-day trial.
Solo merchants ≤ $1M GMV
Start 14-day trial- All modules included (capped quotas)
- 1 user seat
- Email support
- Standard rate limits
- Community Slack access
$1M – $10M GMV
Start 14-day trial- Everything in Starter
- 5 user seats
- Higher AI quotas (2M tokens/day)
- 20 orchestration plans
- 10 ad account connections
- 200 copilot messages/mo
- SOC 2 reports on request
- Priority email support
$10M+ GMV · headless · custom retention
Talk to sales- Everything in Pro
- Unlimited seats
- Custom AI quotas (20M+ tokens/day)
- 999 orchestration plans · 999 ad accounts
- Dedicated CSM
- 99.99% uptime SLA
- Multi-region deployment
- Custom data retention
- Quarterly architecture review
Agencies managing 3+ Shopify shops
Talk to sales- White-label branding per client
- Plan inheritance (clients get tier)
- Approval queues for client mutations
- 100 orchestration plans · 50 ad accounts
- 1,000 copilot messages/mo
- Per-client RBAC + audit trail
- Agency dashboard + per-client KPIs
- Monthly usage CSV export
- +$149 per additional client shop
Feature × tier matrix.
Hover any row for context. The matrix updates as we ship - last refreshed automatically from the runtime feature flags.
| Feature | Starter | Pro | Enterprise | Agency |
|---|---|---|---|---|
| SEO Intelligence Engine | ✓ | ✓ | ✓ | ✓ |
| Revenue Attribution Engine | ✓ | ✓ | ✓ | ✓ |
| AI SEO Copilot | - | ✓ | ✓ | ✓ |
| Automation Engine | ✓ | ✓ | ✓ | ✓ |
| Campaign Orchestration | - | ✓ | ✓ | ✓ |
| Analytics Intelligence | ✓ | ✓ | ✓ | ✓ |
| Competitor Intelligence | - | ✓ | ✓ | ✓ |
| AI Recommendation Engine | - | - | ✓ | ✓ |
| Feature | Starter | Pro | Enterprise | Agency |
|---|---|---|---|---|
| Daily AI tokens | 500k | 2M | 20M+ | 5M |
| Orchestration plans | 3 | 20 | 999 | 100 |
| Ad account connections | 2 | 10 | 999 | 50 |
| Copilot messages/mo | - | 200 | 9,999 | 1,000 |
| Image generations/mo | - | 50 | 9,999 | 200 |
| User seats | 1 | 5 | Unlim | Unlim |
| Linked client shops | - | - | - | 10+ |
| Feature | Starter | Pro | Enterprise | Agency |
|---|---|---|---|---|
| Snapshot + undo | ✓ | ✓ | ✓ | ✓ |
| Kill-switch + freeze windows | ✓ | ✓ | ✓ | ✓ |
| 7-day mandatory dry-run | ✓ | ✓ | ✓ | ✓ |
| Approval queues | - | - | ✓ | ✓ |
| White-label branding | - | - | - | ✓ |
| Plan inheritance | - | - | - | ✓ |
| Custom retention | - | - | ✓ | - |
| 99.99% uptime SLA | - | - | ✓ | - |
| SOC 2 reports | - | On request | Quarterly | On request |
| Quarterly architecture review | - | - | ✓ | - |
| Feature | Starter | Pro | Enterprise | Agency |
|---|---|---|---|---|
| Standard | Priority | 24/7 | Priority | |
| Slack channel | Community | Community | Dedicated | Dedicated |
| Dedicated CSM | - | - | ✓ | - |
| Onboarding workshop | - | - | ✓ | ✓ |
| Custom integrations | - | - | Available | Available |
What Sumeru Systems replaces.
A typical $5M GMV operator pays $7,000–$15,000/mo across the toolchain below. Sumeru Pro is $399/mo. Math holds even on the most generous assumptions for the alternative.
| Tool category | Typical cost |
|---|---|
| Triple Whale / Northbeam (attribution) vs Triple Whale → vs Northbeam → | $1,000–$3,000/mo |
| Klaviyo / Postscript (messaging) vs Klaviyo → | $300–$1,500/mo |
| Plug-In SEO / Smart SEO (storefront) | $30–$100/mo |
| Looker / Metabase (dashboards) | $500–$2,000/mo |
| Yotpo / Loox (reviews + SMS) | $200–$1,000/mo |
| Custom dev hours for integrations | $5,000+ one-time |
| Replicate / OpenAI for content gen | $200–$800/mo |
| Spreadsheets-as-source-of-truth | Engineering soul |
| Total stitched stack | $7,000–$15,000/mo |
| Sumeru Pro | $399/mo |
Pricing questions, answered.
Why is pricing tied to GMV instead of user seats?
Because the cost we incur scales with your throughput - events ingested, AI inference, ad-platform calls - not with how many people on your team log in. Charging per seat punishes the right user behavior.
Do I get a free trial on Enterprise?
No. Enterprise is demo-led. We want to scope your deployment, run a 60-min architecture review, and propose a contract that fits. Average sales cycle: 3 weeks.
What happens if I exceed my AI quota?
You'll hit a hard ceiling and the system surfaces a tagged BUDGET_EXCEEDED error. We'll alert at 80% and 100% by email + Slack. No surprise overage bills.
Annual billing discount?
15% off when paid annually. We don't pitch this as a 'deal' - it's a working-capital signal we appreciate, and the discount reflects our cost of capital.
Can I downgrade?
Anytime. Quotas drop at the next billing cycle. Audit logs and historical data persist.
Does Agency tier work for in-house ops teams managing multiple brand portfolios?
Yes. The agency-tier features (white-label, plan inheritance, approval queues) work for any multi-shop deployment, regardless of whether you call yourself an agency.
Ready to do the math?
Run our ROI calculator to see what you'd save against your current stack, or book a 30-minute demo on your data.
Enterprise & Agency are demo-led · Agency inquiry